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Sunday, May 20, 2012

Quality, Speed and Cost

In the translation industry, quality, speed and cost all seem to be locked in a sort of zero sum game. Improve one of them and one or both of the others will likely suffer loss. Given this "quality-speed-cost relationship," one would expect that adopting a quality assurance process would improve quality, but such improvement would be counterbalanced by an increase in costs and turnaround time, since it entails an additional process that translation services providers must carry out. However, at The TR Company we believe that emphasizing quality and adopting QA measures as an integral part of the translation process results not only in significant improvements in quality, but eventually also in dramatic improvements in costs and turnaround times.

Measuring translation quality has always been a very subjective, non-standardized task, focused more on personal preference than on the accurate conveyance of information.

We have a rather straight-forward approach to quality assurance, whereby quality assessment is based on seven types of errors:

  • Wrong Term
  • Omission
  • Grammar Error
  • Word Structure or Concord Error
  • Punctuation Error
  • Misspelling
  • Style
  • Miscellaneous Error

The error categories not only stress stylistics, but also problems that can prevent users from understanding the information in a document. By focusing on the information content of the text, subjectivity in measuring quality is significantly reduced. Furthermore, this methodology can be applied to all other types of documents apart from translations.
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This process is limited in scope to language/translation errors, not to other problems, such as formatting or presentation errors, which might cause a project to be unacceptable to end-users. Therefore, this quality assurance stage should be carried out as part of the whole quality process, and does not substitute for additional quality measures.
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